Our Executive Team

Tim Humphreys-Davies

Chief Executive Officer

Pinnacle’s Chief Executive Officer, Tim Humphreys-Davies, has over 25 years’ experience in the IT distribution industry where he has filled various executive positions including the Managing Director of Multimedia Warehouse. Tim holds a BA Honors degree in Marketing and initially served as the Sales & Marketing Director for Pinnacle before being promoted to the Managing Director. 2017 saw Tim being promoted to Pinnacle CEO which awards him the responsibility of running Pinnacle in its entirety including overseeing all our Vertical Businesses, as well as the growth of our business north of the border within the SADC region. In addition to Pinnacle, Tim also oversees VH Fibre Optics and Modrac.

Hanré Bester

Chief Financial Director 

Hanré joined Pinnacle in 2019 as the Chief Financial Officer. His experience includes positions held in the distribution and warehousing environment as Group Financial Manager and Financial Director at a JSE-listed group. Prior to this, Hanré worked at PricewaterhouseCoopers Inc (PwC), specialising in taxation as a multi-disciplined tax practitioner. Hanré is a chartered accountant, who completed his articles at PwC in 2003, and holds a Masters degree in Taxation.

Donovan Dercksen

Verticals Director

Donovan has years of experience as the MD of Nextec, Sales Manager of Alpine and the IT Business Manager of Rittal. Donovan fulfills the role of the Verticals Director for Datanet and Pinnsec within Pinnacle.

Willie Smit

Sales Director

Willie joined Pinnacle in 2014 and his current role includes all sales to resellers in Channel, Retail, SADC as well as the 6 regional branches. Willie holds a B Com Hons in Business Management and has 20 years of management experience in the IT, Retail and Telecommunications industries. His customer-centric approach and leadership abilities have seen Willie deliver the exceptional to all Pinnacle stakeholders.

Natasha Oosthuizen

Director: Commercial & Public Sector

Natasha Oosthuizen joined the company in 2014 as the Sales Manager for Commercial, Education and Public Sector. In 2018, Natasha earned her promotion from Sales Manager to Executive within the same sector. Working in this industry for over two decades, Natasha has gained invaluable sales experience and extensive corporate training working for established brands such as Siemens and Lenovo. This has enabled her to understand the multiple layers within the ICT supply chain from vendor to distribution as well as channel partners and commercial customer’s business environments and requirements, giving her the ability to strategically align relevant processes and partnerships to a broad range of IT Solutions.

Tamsyn Foster 

Executive: Marketing

Tammy Foster heads up the very creative Marketing department within Pinnacle, and has been with the company since 2011. Equipped with a Bachelor of Technology degree in Marketing, Tammy joined Pinnacle as a Marketing Coordinator within the Cape Town branch. Over the past few years she has worked her way up the corporate ladder being promoted to Marketing Manager in 2017, and finally Marketing Executive in 2018. Tammy has extensive knowledge in implementing marketing strategies in line with Pinnacle’s strategic objectives and has set a strong focus on Digital Transformation within the organisation.

Emily Scott

Executive: Human Resources

Emily Scott joined Pinnacle in 2017 as the Human Resources Executive. She has a demonstrated history of working in the information technology and service industry, making her the perfect fit for Pinnacle. With almost 20 years of experience in talent management, she is equipped with employee experience and wellness, learning and development, remuneration, performance management, and recruitment. Emily spends a great deal of time finding new ways to ensure Pinnacle creates a positive working environment for their staff through Pinnacle’s EVP and EX Programme.

Phillip Thompson

Head of Brand: Advanced Technologies, Proline, Microsoft & Pinnpos

Phillip has 15 years’ experience in the IT industry and joined Pinnacle in 2012. Phillip negotiated the successful on-boarding of various new brands including Seagate, Intel, Kingston, Asus, Hisense, NEC & LG Information Display. He successfully manages the importing and selling of more than 50 brands within Pinnacle. Phillip specializes in championing strategic initiatives to deliver effective results, participating in critical decision-making processes while working proactively with cross-functional teams to optimise sales and create new marketing opportunities. With a strategic mindset, he is committed to cultivating exceptional customer relationships, meeting their needs and expectations at every step.

Fred Saayman

Head of Brand: Huawei & Cloud

Fred has over 30 years’ experience in the IT industry working at various managerial and executive levels, he holds a National Diploma in Computer Data Processing as well as a Bachelor’s of Science and an MDP from the University of Pretoria. 

After starting at Pinnacle in 2012, he was actively involved in establishing different business units within the company, one of which being Huawei. Most recently Fred was involved in the onboarding of Huawei Cloud to Pinnacle’s product portfolio.

Gerhard Gouws

Head of Brand: Enterprise

Gerhard originally started out at Datacentix managing one of their Commercial Sales divisions, and played a detrimental role in the formation of Datacentrix’s Enterprise unit as well as starting their print outsourcing division. Gerhard has an impressive 32 years Enterprise Computing experience that spans across mainframe and networking, all the way through to new disruptive enterprise solutions such as HCI, HPC & Software-Defined Storage. After serving as the Pinnacle Brand Executive for Enterprise, Gerhard was promoted to Head of Brand: Enterprise, with the addition of Hewlett-Packard Enterprise and Dell Enterprise to his portfolio.